CERSAIE 2024: WELCOME TO EDEN
Gruppo Bardelli, a leading player in the production and marketing of porcelain stoneware tiles and ceramic mosaics for indoor and outdoor, with the brands Ceramica Bardelli, Ceramica Vogue, and Appiani, will be present at Cersaie in Bologna from September 23 to 27, 2024 – HALL 30 – A58-B57.
“Welcome to Eden” is the design booth of Gruppo Bardelli that guides visitors in a captivating journey through its concept of hexagonal shape, reminiscent of the Eden collection by Appiani.
Eden, with its wide range of colors—18 glossy and 18 matte—promotes the idea of matching and product customization: mosaic tiles can be mixed to create original designs for any type of environment.
Along the whole external wall, a series of large hexagons creates a dynamic perspective game, where color takes center stage. Through a succession of solid hues and cuts, the hexagons transform into three-dimensional cubes: the result is a visually dynamic and engaging effect that captures the visitors’ attention, inviting them to explore the stand and immerse themselves in the “Welcome to Eden” universe.
The dynamic perspective effect continues inside: passing through the main entrance, visitors are immersed in a brilliant play of reflections, shapes, and colors thanks to the presence of large mirrors. A sensational promenade leads visitors into a wonderland of Eden: green flooring, colorful walls, and mosaic frames that, like climbing plants, ascend to the ceiling.
The entrance features six niches of display spaces, composed of panels and mirrors, showcasing the new Colorama collection—Color, Decor, and Stick—in preview.
Colorama is the new collection by Ceramica Bardelli that encompasses three proposals: Color, Stick, Decor—a diverse range of products that allows for the creation of a color ecosystem, capable of embracing different solutions, available in large formats, structures, and decor. Colorama highlights Ceramica Bardelli’s direction towards large formats for floor application, enriched by a selection of products for every surface. At its core, color is the key element guiding each Gruppo Bardelli collection.
Moving further inside, visitors enter the central area of the exhibition space. The counter, a volume covered in earth-colored tiles, stands at the center of the space and becomes the focal point of the area. In addition to the reception area, the structure features a section called “Create Your Eden,” where visitors can express their creativity. The top surface is covered with a mask divided into small hexagons, into which the Eden tiles fit. Visitors can choose and arrange the individual tiles to create their own design, personalizing it in both shapes and colors.
The back walls, with panels 2.40 meters high and 60 cm wide, represent the Mix&Match collection, showcasing numerous possible combinations of colors, formats, and types that can be achieved with Gruppo Bardelli products, offering a wide range of options for space customization.
The new Wind collection is inspired by the power of the wind and features two extraordinary decorative types: Onde and Dune. Onde replicates the rippled effect that wind creates on sea waves, while Dune evokes the geometric shapes that wind sculpts in sand dunes. The decorative strips in porcelain stoneware Onde and Dune are produced with a bas-relief structure, achieved through the use of press molds.
In addition to the new offerings, Gruppo Bardelli presents the new Clayborn Millerighe variant, a refined evolution of Clayborn by Ceramica Bardelli, a flooring collection whose pattern is obtained through “generative models” of artificial intelligence.
The final section of the stand is dedicated to a refined lounge area, predominantly characterized using the color blue. This color envelops the entire space, elegantly covering both the floor and walls, creating a relaxing and sophisticated atmosphere.
