TORTONA lab | Milano

A new concept of exhibition space

TORTONA LAB is not a traditional showroom, but a shared laboratory where design becomes experience, dialogue, and co-creation.
Here, partner companies and designers work side by side to transform ideas into bespoke solutions — from the concept phase to the final realization of the product.

For Gruppo Bardelli, TORTONA LAB represents a strategic step in strengthening its relationship with the world of designers.
Within this space coexist the three souls of the Group — Ceramica Bardelli, Ceramica Vogue, and Appiani — each bringing its own expertise in aesthetic research, technological innovation, and Italian ceramic craftsmanship.

In this place, architects and designers can:

• develop custom projects and dedicated mock-ups;

• receive technical and material support at every stage of the project;

• collaborate and exchange ideas with industry experts;

• explore new combinations of materials, surfaces, and colors.

A productive ecosystem serving design

TORTONA LAB was born from the synergy between complementary realities of Italian design.
Its goal is to offer a space where production expertise meets design creativity, generating integrated and sustainable solutions for the residential, contract, and hospitality sectors.

“Non un punto vendita, ma un punto d’incontro.
Dove il design incontra la materia, e la materia diventa progetto.”
— Gianmaria Bardelli, Direzione Marketing & R&D Gruppo Bardelli